Industry Trade Association (MITA) Networking Event

Retired NFL Quarterback Jake Plummer to Attend the October 26 

Marijuana Industry Trade Association (MITA) Networking Event

The networking event in Downtown Phoenix welcomes retired Pro-Bowl quarterback Jake
Plummer, an advocate for medical cannabis and wellness in the NFL.
PHOENIX, Ariz., (October 17, 2022) — The Marijuana Industry Trade Association (MITA),
named one of the Top Networking Organizations in Arizona by the Phoenix Business Journal,
today announced the upcoming appearance of Jake Plummer, former NFL quarterback and
cannabis advocate, to their October 26 networking event.
Plummer enjoyed a 10-year tenure in the NFL after a successful football career at ASU. He will
be at the MITA networking event to discuss his advocacy for cannabis usage, sign autographs,
pose for photos, and meet with fans from 6-9 p.m. Wednesday, October 26, at the Found:RE
Hotel, 1100 N. Central Avenue in Downtown Phoenix. Tickets start at $30 and are available at
mita-az.org or at the door.
The retired pro athlete’s appearance at the event is part of an ongoing effort led by MITA to
raise awareness for athletes that work to further cannabis acceptance, and in particular former
NFL players as the Valley prepares to host the league’s Big Game in February 2023. Retired
NFL players Kyle Turley, Jim McMahon, and Eben Britton, founders of Revenant, a popular
cannabis brand was at MITA’s August meeting.
“MITA works closely with former professional athletes for the goal of promoting the proper and
responsible messaging and use of cannabis: for therapeutic and wellness reasons,” said Demitri
Downing, founder, and CEO at MITA. “Jake Plummer has a track record of advocating for
responsible cannabis usage as a way for athletes to address the wear and tear of their sport on
their bodies. As a former Arizona professional athlete, he is the ideal person to attend this MITA
meeting. We appreciate how he utilizes his connections and expertise to help bring a
mainstream acceptance to the cannabis industry, especially in the NFL.”
Since retiring from an award-winning NFL career with the Arizona Cardinals and Denver
Broncos, Plummer has used his platform to advocate for the responsible use of cannabis and
CBD as a way for professional athletes to address the health complications that arise from their
time in the NFL. He has spoken to multiple media outlets about how using CBD has helped him
with multiple health issues, he signed an open letter to encourage the NFL to change their strict

policy on cannabis consumption, he is a Doctors for Cannabis Regulation NFL steering
committee member, and helps to raise funds for cannabinoid research, among other advocacy
efforts.
“This natural plant can help former athletes and other people with a myriad of health conditions,
which in turn, helps them to live their best lives possible,” said Plummer. “I look forward to
attending this MITA event to connect with others who advocate for health and wellness through
responsible cannabis usage.”
Established in 2016, MITA works directly with members and policy makers to ensure a fair, safe,
regulated and successful cannabis economy acting as a resource hub for patients, brands,
companies, and entrepreneurs. Every month, the organization features an elite national
cannabis executive to discuss a slated timely industry speaking topic.
For information or to register for the October networking event visit https://mita-az.org/.

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About MITA
The Marijuana Industry Trade Association (MITA), founded by Demitri Downing in 2016, is the
voice of the Arizona cannabis industry with a mission to help Arizona’s businesses stay
informed, network and thrive. The organization has been named among the Top Networking
Organizations by the Phoenix Business Journal for the past six years. MITA works directly with
members and policymakers to ensure a fair, tightly regulated and successful cannabis
economy. MITA represents the dispensary community and other stakeholders who are
committed to building a strong and sustainable future for legitimate medical marijuana and adult
use consumption. MITA offers unparalleled networking opportunities, exclusive access to
industry information, special training and education opportunities. 

For information, visit MITA-
AZ.org.
Media Contact:
Sadie Thompson
Proven Media
sadie@provenmediaservices.com
602-527-0794